Watches

Parmigiani Fleurier encourages us to take a second, and perhaps third, look at the new Toric collection of watches. If there is one…

Since its inception, Rolex has never wavered in its pledge to create the world’s finest watches for anyone, anywhere. With all the…

Tissot’s PRX 40 Powermatic 80 Forged Carbon takes center stage on WOW’s vibrant issue #74 cover. Featuring exclusive interviews from five leading CEOs from the luxury watch industry.…

Discover the finest GMT watches that seamlessly blend precision and artistry, keeping one in sync across multiple time zones. For the…

Movado’s new campaign enlists legends of their respective industries including Ludacris, Jessica Alba, Julianne Moore, Christian McCaffrey and Tyrese Haliburton as new faces of the brand.…

From their iconic chronographs to contemporary marvels, each Zenith timepiece is a reminder to cherish every second this festive season. As…

The Cubitus redefines Patek Philippe’s legacy, introducing the brand’s first square wristwatch with a daring design and a vision for modern form watches.…

As the luxury watchmaking industry prepares for 2025, LUXUO delves into anniversaries, rising trends, and leadership shakeups that could redefine the landscape.…

From IWC to Hublot, luxury watchmakers honour the Year of the Snake with exquisite, limited edition timepieces that embody tradition and artistry.…

From Instagram trends to TikTok takeovers, enthusiasts like Kristian Haagen are giving watches a new audience — but are brands ready to embrace this new era?…